Welcome to Pure Color, a chronicle of my journey through the color correction and grading process. As a cinematographer (you can see my work at http://www.arthurwoo.com), I’ve run the gamut from working with great colorists on projects to having to act as the colorist out of pure necessity. This site is a compilation of key learnings and applications I’ve discovered through that process.

Below are some examples of what’s possible with color grading using footage I shot and matching it to a reference image. Although there are many facets to what makes up color correction and color grading, the area of color most people seem to be interested in is how to take existing footage and give it a certain mood/feeling, so this site will mainly focus on look creation, referencing, etc.



color correction

Color correction is the first step in developing a balanced image.

color references

Image references for color tones and mood are some of the most powerful ways to color your images.

Skin Tones + Qualifiers

Skin qualifiers and skin tones are one of the most difficult aspects of color to work with.

Reviews + Resources

There are so many resources, tutorials, and LUTs one can obtain from the internet. Which ones are good?